Language: en
Pages: 224
Authors: Tony Lewin
Categories: History
Type: BOOK - Published: 2021-12-14 - Publisher: Motorbooks International

"If BMW cars are the "ultimate driving machines," then BMW's M cars (and motorcycles) are the legendary manufacturer's ne plus ultra offerings. BMW M celebrates the 50th anniversary of this prestigious German enthusiast brand"--
Value Creation of Firm-Established Brand Communities
Language: en
Pages: 211
Authors: Philipp Wiegandt
Categories: Business & Economics
Type: BOOK - Published: 2009-11-26 - Publisher: Springer Science & Business Media

Philipp Wiegandt empirically analyzes the effects the creation of a firm-established brand community has on the brand loyalty and word-of-mouth communication of its members over time. He finds that establishing a firm-established brand community creates value for both – the company and their customers.
Groups St Andrews 2017 in Birmingham
Language: en
Authors: C. M. Campbell, C. W. Parker, M. R. Quick, E. F. Robertson, C. M. Roney-Dougal
Categories: Mathematics
Type: BOOK - Published: 2019-04-11 - Publisher: Cambridge University Press

Every four years leading researchers gather to survey the latest developments in all aspects of group theory. Initially held in St Andrews, these meetings have become the premier forum for group theory across the whole of the UK. Since 1981, the proceedings of 'Groups St Andrews' have provided a regular
Air Force Address Directory
Language: en
Authors: United States. Department of the Air Force
Categories: Mathematics
Type: BOOK - Published: 1989 - Publisher:

Books about Air Force Address Directory
Strategic Management of Technological Learning
Language: en
Pages: 216
Authors: Elias Carayannis
Categories: Technology & Engineering
Type: BOOK - Published: 2018-10-08 - Publisher: CRC Press

How do companies such as BMW, Airbus Industrie, and Bayer leverage technology and learn to thrive where others fail? This book provides a one-stop resource on technology, innovation, and knowledge management. It gives you a tool for gaining short-term, case-specific insight and long-term, industry-wide understanding of the best technology management